Film PITCHING guide from executives at SXSW

A hit team of Hollywood producers discussed the art of pitching at a SXSW (the Texas festival) session. Quotes are from the article by Liz Nord (2016) How Not to Pitch a Movie: Production Execs Tell All.

NB: the article contains an image which may be considered disturbing/NSFW (poor choice from a great site).

I did learn a new term from this myself: sizzle reel! Read on [click the read more] to find out what that is!

Last year, Shaked Berenson's company got 28 scripts from agents, double that number from managers, and slightly more from producers. About ten times that number were unsolicited. 

Epic Pictures Group made five films that year.
Berenson and his fellow SXSW 2016 panelists, who have decades of Hollywood producing experience between them, gave a few pointers. The group included Gudrun Giddings, CEO of G4C Innovation; Travis Stevens, CEO of Snowfort Pictures (whose film Teenage Cocktail is playing at this year’s fest); and Winnie Kemp, Director of Development at Super Deluxe/Turner.

Audience previews: 'A degrading, revolting film'

The UK poster

I've blogged previously on how BJD initially looked doomed at its key stateside preview, with Miramax's head honcho Harvey Weinstein sat in with a US audience utterly baffled by the film's opening, with its very UK-centric turkey curry references (only for Colin Firth's oh-so-hilarious reindeer jumper to set the place roaring and BJD on to franchise fortunes).

Here's an example of a test audience utterly loathing the Alex Cox (Indie auteur) movie they'd just seen - usually a kiss of death, killing off any hopes of a distribution deal, but not in this case...

[Sid and Nancy] had a preview in LA - one of those events where the invited audience fills out forms and answers a studio's questions. these were some of the responses from the preview audience:
I feel this film was totally evil.

Eric Fellner pre-WT: sleazy pop vids?

Co-founder Sarah Radclyffe left WT in 1992 when they effectively became a Polygram subsidiary (albeit with operational independence), and Eric Fellner stepped in to join the other co-founder Tim Bevan, an immensely successful partnership that continues to tower over British cinema 2 decades on.
Here's the incomparable Indie auteur Alex Cox* on Fellner, who he crossed paths with around the time (1985) Bevans and WT were releasing My Beautiful Laundrette, the company's 1st feature. Cox was in pre-production for Love Kills, later renamed Sid and Nancy, a typically warped, slightly surreal biopic of Sid Vicious and Nancy Spungen ...