Tuesday, May 06, 2014

UK Cinema 2013 review - BFI key facts

You can find a wide range of BFI reports here (see screenshot below).

I've been reading through their 2013 Statistical Yearbook report - as its a cool 252 pages long, the following are just a few of the many points you can pick up from a skim or a more leisurely read yourself.

2013 BFI Yearbook - Selected Points
Note: Definition of ‘UK film’
For the purposes of this chapter, a UK film is one which is certified as such by the UK Secretary of
State for Culture, Media and Sport under Schedule 1 of the Films Act 1985, via the Cultural Test, under one of the UK’s bilateral co-production agreements or the European Convention on Cinematographic Co-production, or a film which has not applied for certification but which is obviously British on the basis of its content, producers, finance and talent. Most UK films in the analysis (including the major studio-backed films) fall into the first group – films officially certified as British.
[p.76; see longer quote at the end]
Only the US and Japan have a larger 'filmed entertainment' market than the UK (valued at £4bn).

Sunday, April 27, 2014

Convergence + digitisation

def. of convergence: the concept of the distinctions between once distinct media platforms/institutions collapsing under the influence of new media and the ongoing processes of digitisation. For example, a typical newspaper (print) now offers web content, including podcasts (radio?), video (TV?), blogs etc
To further explore and explain this several additional terms are used; note all opportunities to utilise terminology for your exam! 'Digitisation' is explored below.
NB: I have posted on this topic many times since creating this post some years back!!! http://mediabritishcinema.blogspot.co.uk/search/label/convergence

Thats how I'd define 'convergence', an especially important concept for Media Studies and your AS exam, as so many consequences flow from this both in terms of how audiences access and consume/interact with the media and the institutions that produce, distribute and market media products.
(The exam board pick out 4 areas you need to be able to discuss with reference to your case studies - WT v Warp, + a brief comparison of both to the big 6 blockbuster Avatar - production, distribution, marketing + 'exchange' [the point at which an audience buys/consumes, perhaps co-creates, a text])

FURTHER DEFINITIONS + RESOURCES ON CONVERGENCE
Here's a vid which further explores the idea

It is a concept which has been discussed for some years now, with its consequences and whether its an entirely good thing seen as up for debate:
Perhaps we will reach a point of consolidation when the pace of technological change slows and the audience catches up, but at the moment most companies with both offline and online enterprises still see the vast majority of their revenues and costs lying with their traditional, offline businesses. Yet they are increasingly aware that this will tip in the opposite direction in the middle distance. So how should the transfer be managed?
... What we will see from media companies are assumptions about the dominant medium, be it print or TV, transferred to the newly converged online world without adequate recognition that the two are completely different entities. (Emily Bell: http://www.guardian.co.uk/commentisfree/2006/jul/15/comment.media)

Friday, April 18, 2014

4 Weddings Reunion

Listen yourselves here.
Students aren't exactly a prime demographic for BBC Radio 4, so its a fairly safe bet that none of you were listening to the latest episode of The Reunion, a series which brings back together those involved in major cultural, sporting and news events to reflect. This saw the director, producer and several of the cast reunited, along with archive material of Hugh Grant, Andie MacDowell, the great Barry Norman on Film 94, and so forth.
At the time of writing you can still listen to it yourselves through the iPlayer.
UPDATE: GUARDIAN INTERVIEW WITH DIRECTOR/PRODUCER TO MARK 20TH ANNIVERSARY
SAMPLE QUOTE:
"A fabulous object, says Curtis, as Kenworthy heaves out a huge, leatherbound folder. It's the size and weight of a couple of Britannicas – a shooting schedule filled with miniature detail about the day-to-day demands on cast and crew. The volume, Kenworthy explains, is a relic of pre-computer film scheduling. "Four Weddings was on the cusp of old-style British film-making," Curtis adds. "It was the last movie I worked on that was cut on [original] film stock, not computer. I've always been grateful that it was shot by Mike in such a lively, gritty way. It's a sketch movie, and he directed it as if it were a drama."

A few interesting points from the R4 feature - though this is obviously far from a 'contemporary example' it is still useful to help to grasp how the industry operates, and to get a feel for how student productions do echo some characteristics of major feature film shoots!
  • Given the role the film played in laying the foundation for the phenomenal success of Working Title as the leading UK film production company (discounting the Potter/Bond franchises), its easy to forget how very, very modest the budget was: just $4.5m (about £2.5-3m).
  • Director Newell recalls how this meant even basic reshoots were generally impossible, and most shots had to be done 1st take - student filmmakers actually work under less (financially-directed) pressure than this! Unlike Newell and producer Duncan Kenworthy (his involvement predates WT picking up the film for development; he played the main role in putting together an attractive package, with name stars, tight script and distributor-friendly director attached), you're not considering the cost of overtime for salaried crew, plus catering, travel and accomodation costs and how to cover this from a budget which is already carefully calculated to see you through the entire production!

Tuesday, April 08, 2014

Anita Elberse (2013) Blockbusters - must-read book?

"Because people are inherently social," the Harvard business professor Anita Elberse points out, "they generally find value in reading the same books and watching the same television shows and movies that others do." What's more, and equally understandably: "People have a taste for winners: if, say, a book is popular and has been widely discussed in the media, consumers have more reason to read it." [from Guardian review]
Scroll down for sample quotes and review snippets, such as Bloomberg's fairly critical view
Use the look inside feature for a preview
I'd recommend at the very least sampling this, a book that basically argues that the tentpole strategy (or blockbuster as she terms it) is vital for any and all modern media/entertainment giants. Her examples take in music, film and other media, but also widen out to incorporate 'entertainment' industries such as football, looking at the examples of Barcelona and Real Madrid, and the latter's 'galacticos' strategy.

She very convincingly picks out examples of major conglomerates that have tried more austere, penny-pinching approaches ... and shows, with forensic financial detail, how disastrous this invariably proved.

Interesting that she's not simply referring to production, but also as much about distribution, and the marketing muscle and capacity to make very widely available and prominently placed a given release, Lady Gaga being one such example she dissects.

You can preview some samples by using Amazon's 'look inside' feature, or GoogleBooks (add keywords related to cinema, music or whichever industry you're most interested in to get the most relevant sections), and its for sale as a Kindle book too.

Here's a few snippets from various articles/reviews:
"Because people are inherently social," the Harvard business professor Anita Elberse points out, "they generally find value in reading the same books and watching the same television shows and movies that others do." What's more, and equally understandably: "People have a taste for winners: if, say, a book is popular and has been widely discussed in the media, consumers have more reason to read it." [Guardian review]

Fanbase not Audience the future say YouTube

Various web 2.0 theorists have signified the end of the old analogue/early digital producer-consumer paradigm through such bold statements as "the former audience" ... now one YouTube's top honchos says we should abandon the very term audience, with its links to scheduled programming, and think in fanbase terms instead...
Simon Cowell and Disney are picked out as exemplars of the new more copyright-flexible order, in which UGC is seen as benefitting copyright-holders, not cannibalising their revenue streams.
“An audience tunes in when they're told to, a fanbase chooses when and what to watch,” said Carloss at the MIPTV television industry conference in Cannes. “An audience changes the channel when their show is over. A fanbase shares, it comments, it curates, it creates.”
...
He also praised Simon Cowell’s You Generation brand, a YouTube-focused global talent show, and Disney for the way it encouraged fans of its film Frozen to post their own cover versions of its songs on YouTube. One by musician Alex Boyé has been watched more than 30m times.
“The studio could have very easily issued copyright claims against this video and any others and taken them down, but they made a different choice: a fan-friendly choice. They chose to let those videos stay,” said Carloss, suggesting that the buzz around Frozen on YouTube contributed to its strong performance at the box office.
“Creators everywhere can make the choice Disney did. Allow fans to pay tribute, and you will see the incredible benefits of their passion.”
A lot of this closely echoes some of the arguments put forward by Anita Elberse (a Harvard economist) in her fascinating (a highly recommended read) book Blockbusters, published in December 2013.

Friday, March 21, 2014

TV-Film CONVERGENCE: Veronica Mars, Game of Thrones

Does convergence offer hope to Indies?
The concept of convergence has been widely discussed for years, but 2014 seems to mark a time when its becoming an indisputable phenomenon. Not only is the average Westerner walking around with a smartphone which combines web, HD camera/video, music/video players ... and telephony, but the line between TV and cinema is definitely blurring.

In Britain we've seen even the Indies at this: Warp Films' This is England has had two sequel series on C4 already - and now Shane Meadows has said that the next installment is more likely to see a return to the cinematic form that kickstarted the franchise.
Talking of kickstarting ... noughties cult classic TV series Veronica Mars has seen a triumphant return ... but this time on the big screen. Talking at the 2013 Aesthetica Short Film Festival, Warp's production chief Mark Herbert was enthusiastic about the potential of the likes of Kickstarter, used already for the All Tomorrow's Parties Warp movie. The success of the ...Mars Kickstarter appeal could spark off many more Indie productions.
The big-screen revival of the cult US TV series about Kristen Bell's titular high school (later college) sleuth secured its return after supporters donated a record-breaking $5.702m (£3.70m) via Kickstarter last year. (Guardian)
At a considerably higher budget level, this week also brings news that the Game of Thrones TV series may see its conclusion rolled out as a series of movies:
Multiple movies set in the Game of Thrones universe could be coming to the big screen, creator George RR Martin has revealed.
Speaking at the New York premiere of season four of the popular fantasy TV epic, author Martin said the series might need the bigger budgets provided to film-makers for its grand finale. He also hinted at the possibility of movies based on the Tales of Dunk and Egg, a trilogy of spin-off novellas set 90 years before the events on Game of Thrones in the mythical land of Westeros.
"It all depends on how long the main series runs," Martin told The Hollywood Reporter. "Do we run for seven years? Do we run for eight? Do we run for 10? The books get bigger and bigger (in scope). It might need a feature to tie things up, something with a feature budget, like $100 million for two hours. Those dragons get real big, you know." (Guardian, emphasis added)
The Kickstarter idea still raises some problematic issues though...
More later, time permitting.

Male Gaze: Stop leering at Scarlett Johansson!

That's the plea from Bronwen Clune, a feminist critic writing in The Guardian, fed up with encountering profiles of female celebrities which linger on their bodies, and describe them in excessive detail. She specifically name-checks the male gaze theory:
We’re all familiar with the concept of the “male gaze”, particularly when it comes to Hollywood film – the lens lingering on the curves of leading ladies’ derrieres (Lane talks of Johansson’s “contours” of reputation) – a scopophilic guilty pleasure. And, let’s face it, women’s bodies are delightful things to look at, one of the reasons media executives conveniently argue that the economics of the industry make it impossible to avoid stereotypes of women.
But when respected male writers profile powerful women, is it wrong that we should expect more than lengthy, voyeuristic wet dreams? In the cases of both Hardy and Johansson, the writers of their profiles are accomplished and well-regarded. Their audiences, a “new intelligentsia”, are likely to congratulate themselves on their progressive values. Their subjects are powerful and sexually subversive women. Yet in both cases the women are reduced to something resembling not much more than titillating, slightly fearsome, but ultimately decorative objects.
She notes how one actress was described as having "nice tits" - something the male writer even went as far as to confirm with her housemate - and goes on to note:
I’m reading a profile of Scarlett Johansson by Anthony Lane where she appears as if “made from champagne”, her laugh “dry and dirty, as if this were a drama class and her task was [sic] to play a Martini” and her backside, “barely veiled in peach-colored underwear”. As Slate points out this is not the first time Johansson has inspired “culture writers to do horrible things with words”
Does this chime with your experience? Do you think seemingly respectable highbrow media (as opposed to tabloid press/TV) are just as guilty of needless objectification? Any examples you want to share?

Tuesday, February 18, 2014

Tyrannosaur: archetypal Warp/UK Indie movie?

See this additional post focused on the distribution of Tyrannosaur.

Tyrannosaur
[Wiki]
dir. Paddy Considine [Wiki]
Principal producer: Warp X [Wiki]
Budget: £750k
Box Office: UK £243k, US $22k
Guardian microsite with multiple features, interviews etc
BOXOFFICEMOJO; IMDB; THE NUMBERS.

Warp Films trailers and distributors (my guide post)


Its a superbly crafted film (they didn't struggle to find rave reviews to feature on the poster + other promotional materials), typically enough for Warp Films/X, the Sheffield-based UK Indie launched by the ambitious record label Warp, home of dance acts such as Aphex Twin plus Indie rockers Arctic Monkeys.*

Friday, January 31, 2014

This is England posts, collected

I've blogged quite a few times on Meadows and TisEng, so here's a few of those links gathered together to facilitate closer study (in no particular order):
Film4 Reimaginings: TisEng wins - UGC eg; C4 comp based on creating new TisEng material
What are the main issues around 'British' Cinema? From Social Realism to Cultural Imperialism via reindeer jumpers... - an extensive overview of many British cinema issues and egs from WT, Warp and beyond
Shane Meadows – a very British auteur [DB notes] - My notes, including pointers on the note-taking/revision process, from the article reproduced in full in ...
Shane Meadows – a very British auteur 
The next 2 feature embedded Scribd docs which are currently returning error codes - I'll check at some stage:
THIS IS ENGLAND - SOME BULLET POINTS 
and
This Is England (Shane Meadows, 2006): Case Study 

Something I'll look to update: TisEng sequel?!

Nice illustration of what the auteur concept can really mean, and how a filmmaker's passion for verisimilitude in his representations can have a positive cultural impact: Film student on impact of meeting Meadows. 

Without grasping this you arguably can't 'get' Meadows' work (or follow his preferred reading?): Social Realism.

Analysis of several movies: Signifiers of 'Britishness'.

Friday, January 24, 2014

Comparing WT's Wild Child with Warp's Submarine

There are links lists for both companies on this blog!!!
Some useful links for each film:

WILD CHILD:
IMDB page (for rating, budget, some box office data, cast etc);
Wiki;
RottenTomatoes.com (for reviews and ratings);
Trailer (look for it in this playlist);










 
SUBMARINE:
IMDB page (for rating, budget, some box office data, cast etc);
Wiki;
RottenTomatoes.com (for reviews and ratings);
Trailer (look for it in this playlist);














SOME FACTS ABOUT THE FILM INDUSTRY YOU COULD CONSIDER:
  1. NO film 'grossed' (took in from total cinema ticket sales) over £50m in 2013
  2. Only TWO of the top THIRTY UK cinema box office hits of 2013 were British, including Les Miserables which is only marginally 'British'
  3. The rest are American!
  4. The combined cinema takings (box office) of all films released in the UK in 2013 was £1.17bn - its a big business!
  5. Of the current top ten at the UK box office, only THREE have made over £10m since their release
  6. If a film is budgeted over £10m, it almost certainly needs to include factors which will help it appeal to audiences in the US and elsewhere outside of the UK
  7. The 'Gant rule' (which is generally fairly accurate!) states that a US box office hit will make around 10 times as much money as a UK box office hit
  8. You can generally multiply the number of screens by 10 too!
  9. As Disney's $250m mega-flop John Carter showed, there are NO guarantees in the film business, no matter how many stars or how much money you throw at a film - especially if the marketing is as messed up as it was for this film!
  10. However ... as 2008's £10m budget Slumdog Millionaire showed, you can sometimes make serious box office despite picking unpopular genres, unknown cast and unlikely settings!
Surprised to find this...

...
 

Wednesday, January 15, 2014

Warp Films trailers and distributors

These are the trailers for each Warp Films/X/Australia movie; BBFC ratings are noted, so obviously use as appropriate. These are also accessible as a YT playlist.

Warp clearly has long-term relationships with a number of distributors, even if they continue to struggle to gain cinematic releases:

UK: Optimum Releasing (now renamed StudioCanal UK);
US (IFC Films, BUT did this temporarily end around 2010? Submarine was Weinstein Co, Four Lions Drafthouse Films, Tyranossaur Strand Releasing; 2011's Kill List and Snowtown and 2012's Berberian Sound Studio were IFC again);
BoxOfficeMojo listing for Tyrannosaur; just $22k in US, but approaching $0.5m worldwide

Belg, Neth (both Cinéart);
Fr (ARP Sélection);
M.East ‘all media’ deals (Front Row Filmed Entertainment)
Australia (Madman Entertainment)
Italy (P.F.A. Films).
Some of these are 'all media'.
There are additional UK relationships for DVD (Artificial Eye but also Optimum Home Entertainment) + TV (Film4).
I also spotted few specific Blu-Ray listings, eg for Kill List in Neth (Cinéart), and Tyrannosaur (UK, Optimum Home Entertainment). 
There are some VOD listings (in some cases, VOD only) for the US in particular - mainly IFC but also Sundance Selects (for A History of...).
IMDB distributors listing for Tyrannosaur, which managed a fairly wide release, tho' for limited runs

To learn more about film distribution, you could try this pithy guide, or the more detailed BFI guide, which tells us:
The key elements of Prints and Advertising (P&A) that a distributor must consider at this stage are:
The quantity and production of release prints and trailers:
Specialised films will often be released with fewer than 10 prints into key independent cinemas, with these prints subsequently 'toured' over a 6-month period to all parts of the UK. On the other hand, commercial mainstream films will often open on over 200 prints, simultaneously screening in all major UK towns and cities.
Each individual film print costs around £1000 (or $1500-2000), so any major release of, say, 500 prints is looking at a cost of £0.5m before advertising spend is also factored in (multiply by 10 for the tent-pole US releases). It should be clear why so few Warp movies manage a wide release, though some (notably Four Lions) bucked this trend, with additional prints being rushed out after initial demand proved much higher than expected! Digitisation will gradually remove this barrier, with the effective cost of hard-drives or streamed/downloaded films near-zero.

As you watch each of these trailers, try asking yourself some simple questions... 
  • Who do I think was the (core/primary and/or secondary) audience/s for this?
  • What are the selling factors? (awards? director? cast? genre? narrative? atypicality/difference from the norm?)
  • Is it a successful trailer? (can you sum up the film in a sentence? remember, John Carter showed how a trailer and marketing, if misdirected, can ruin a film's prospects) 
  • In what ways (if any) does this strike you as a British film? (you'll note that while there's hybridity, the aesthetic of social realism is often present)

2014: '71 (YANN DEMANGE)
(awaiting release)

2013: FOR THOSE IN PERIL [18] (PAUL WRIGHT)
[18]


Wednesday, November 20, 2013

Yule be watching... Xmas movie traditions in the digital age

Any comments/suggestions (including links)? Add a comment and I'll look out for further links/clips to embed at the bottom of this post
----------------------------------------
In this article I'll look at some of the movies we most associate with Xmas; why TV channels seem to keep the biggest turkeys for Xmas Day; and Xmas movie traditions around the world. We start with Love Actually and Elf and bad news for C4...

It's something I've become fairly oblivious to - when I do get back home for a family Xmas gathering, music shows tend to be the compromise viewing - but there are many well established Yuletide movies, screened and keenly viewed year after year. An email from Mrs Morgan alerting me to this article reminded me of this curious tradition; it has become newsworthy that Elf won't be on free-to-air terrestrial TV this year, but rather Sky Movies, who have taken up the UK TV rights from under the nose of C4.

I've blogged on Mr Curtis' questionable output on many previous occasions, eg here; however, there is no doubting the phenomenal commercial success of Curtis, regardless of the representation issues raised

My childhood memories of Xmas TV are dominated by the Bond movie reruns (and the Top of the Pops Xmas specials!) ... but also, when I was really young, of this very, very dated kids movie being shown every year (and I always insisted on watching it!): Digby, the Biggest Dog in the World (1973)



Curtisland goes to sea

This is a post copied across from an A2 blog.
Scroll to the end for a great powerPoint on TBTRocked
see http://www.bbc.co.uk/dna/h2g2/alabaster/A23243906 for a useful, brief guide on RC's career
Be aware that while animated it is somewhat explicit, but the Monkey Dust cartoon Curtisland is a rather ingenious critique of the issues around Curtis' white-washed movie representations

[UPDATED JUNE 9TH - SEE END]
Opening title for The Boat That Rocked:
IT'S 1966. THE GREATEST ERA FOR BRITISH ROCK'N'ROLL
Not England. Britain. And it's set on a boat in the North Sea. ... Yet, even in this scenario, there are no Scots, no N.Irish, no Welsh; the only variety from S.Eng characters comes from an American (a US star, Phillip Seymour Hoffman, in to help sell to a US audience), a Southern Irishman and an Australian character.

Tuesday, November 19, 2013

Bechdel Test becomes ratings system in Sweden

The Harry Potter series would fail, so too the Star Wars franchise ... Sweden has made an interesting move in introducing a Bechdel ratings system. Currently run by one organisation, a state rating board has expressed a positive view on this.
Read more here.

Friday, November 15, 2013

Inside: Hollywood blurring audience/producer; are YOU?

'Social film': blurring audience/ad/producer divide
In time, we'll consider various web 2.0 theories that typically argue that the contemporary, highly interactive (as opposed to top-down, one way) web is seeing the traditional dividing line between audience/consumer and producer wither away. Concepts such as UGC (user-generated content) and fan-made videos (a key revenue source for YouTube and record labels, through the advertising attached to these) have become very mainstream. Viral campaigns also present ads as fictional or reality texts (including music videos, not just film/'reality' clips).

The fiasco of Snakes on a Plane showed that democratising and outsourcing creative work to an audience (in that case in an effort to create money-spinning buzz and awareness) can be a disaster, but we will most certainly see more and more of this. I've blogged elsewhere about examples of film production company Working Title's slick marketing campaign for films such as Tinker, Tailor, Soldier, Spy, which used online (spy-style) puzzles as part of multimedia campaign spanning supermarkets, posters and other such traditional fare with social media elements.

If you watch the short video below (3mins), ask yourself where the line is drawn here between audience and producer, and film and advertising (the title meshes with Intel's slogan, Intel inside), with the audience given chances to appear in the film and shape the script, whilst the blogs and other online videos and guides that sprang became part of the meta-text (a postmodern theory term).

Then ask yourself what use YOU are making of social media for producing your work. Have YOU used social media for...
  • casting?
  • initial genre/audience research through fan forums?
  • generating pre-release buzz through a company blog/FB/Twitter/Instagram (etc!)?
  • gaining audience feedback through any of the above (and YouTube/Vimeo of course)?
  • used tagging/labels in Blogger/YouTube etc to attract more hits to help with the above?
  • tried YouTube video responses/messages/comments to link to other film/video-makers?
  • designed a viral-style campaign element which helps to involve an audience and increase publicity/awareness?
  • generated and used a QR code as part of this?
  • generally considered options for direct audience involvement in/influence on your production?



This is the film Inside, which is itself a good example of the viral methods used by conglomerates these days to get through to ad-weary and wary consumers (Toshiba and Intel were behind this movie): IMDB, Wiki, links to their FB/website etc are in this article. They coined the term 'social film' for this approach.

Prominence of student work on YouTube

I've blogged previously on the growing number of made-for-fun short horror films on YouTube (especially zombie flicks), reflecting the ongoing impact of digitisation and the accessibility of digital film-making today, but its worth noting too how the battalions of Media Studies students across the land are leaving their own legacy. As students conduct research into their chosen genre before setting out to create their own genre piece, increasingly they could be accessing other students' distilled research to do so!

When doing some tagging on archive posts I came across a mention of how prominent my students' work was on YouTube search results - so, a year or so on, I had another look, and sure enough, a 'slasher openings' on YouTube (Nov 15th 2013) produced the following top results:
IGS student work came top of the pile in this search
You can help make your work more widely seen by using YouTube categories and tagging.

Thursday, November 07, 2013

WARP: How Shane Meadows/Mark Herbert got into film

Speaks for itself, but its worth flagging up that in 2012 and 2013 Mark Herbert has fronted an excellent masterclass at the ASFF in York...

Here's a really, really useful overview of Warp by the ASFF producers.

Friday, November 01, 2013

Global, not US, market dominates Hollywood (Obst, 2013)

Look out for useful terminology/neologisms below: pre-awareness and tentpoles and tadpoles
$101m global box office, $21m budget (1993)
A few useful nuggests from this article by Phil Hoad, which highlights and critiques some of the points raised by one-time Hollywood hit producer Lynda Orbst in her bio (given an excoriating review by an unimpressed David Thomson, here), but the really important point concerns WHY Hollywood has turned to tentpole CGI/SFX spectaculars, usually within franchises and/or using 'pre-known' brands/books.

Her line of attack, that Hollywood has wrongly turned its back on medium budget concept movies, where the script, not CGI, is king, is a common one - especially from industry veterans...
If it wasn't startling enough when, in 2011, Universal president Ron Meyer commented on the amount of "shitty movies" on his own slate, founding fathers Steven Spielberg and George Lucas stepped up in the same week as Obst's book was published to denounce Hollywood's blockbuster dependency. ... The reckoning – led by baby boomers attacking the recent homogenisation drive in mainstream films – has exposed a generation gap in Hollywood.
Digitisation emerges as one key cause in this shift:
the shrinking of DVD revenue in the mid-noughties halved the studios' profit margins and reduced their appetite for risk

Wednesday, October 16, 2013

Audience previews: 'A degrading, revolting film'

The UK poster
I've blogged previously on how BJD initially looked doomed at its key stateside preview, with Miramax's head honcho Harvey Weinstein sat in with a US audience utterly baffled by the film's opening, with its very UK-centric turkey curry references (only for Colin Firth's oh-so-hilarious reindeer jumper to set the place roaring and BJD on to franchise fortunes).

Here's an example of a test audience utterly loathing the Alex Cox (Indie auteur) movie they'd just seen - usually a kiss of death, killing off any hopes of a distribution deal, but not in this case...
[Sid and Nancy] had a preview in LA - one of those events where the invited audience fills out forms and answers a studio's questions. these were some of the responses from the preview audience:
I feel this film was totally evil.

Eric Fellner pre-WT: sleazy pop vids?

Co-founder Sarah Radclyffe left WT in 1992 when they effectively became a Polygram subsidiary (albeit with operational independence), and Eric Fellner stepped in to join the other co-founder Tim Bevan, an immensely successful partnership that continues to tower over British cinema 2 decades on.
Here's the incomparable Indie auteur Alex Cox* on Fellner, who he crossed paths with around the time (1985) Bevans and WT were releasing My Beautiful Laundrette, the company's 1st feature. Cox was in pre-production for Love Kills, later renamed Sid and Nancy, a typically warped, slightly surreal biopic of Sid Vicious and Nancy Spungen ...

Monday, September 23, 2013

China set to challenge Big 6 hegemony?

Cinema's global narrative has been well established for many decades: notwithstanding the efforts of some national cinemas to protect their local industry/culture, typically through some mix of state funding or quotas (setting a limit on US imports, or a minimum on the proportion of locally-produced movies cinemas must screen), a small handful of US conglomerates has utterly dominated film industries in most nations on earth. This extends beyond production to distribution and exhibition too, though its the production dominance that is most immediately noticeable.

Tuesday, July 23, 2013

Is caricature necessary for profit?

Quote from an article on the films of Satyajit Ray, a legendary (non-Bollywood) Indian filmmaker, and giant of world cinema of whom Akira Kurosawa (legendary Japanese filmmaker, whose work was widely ripped off by Hollywood filmmakers) said "not to have seen the cinema of Ray means existing in the world without seeing the sun or the moon" (quoted in ):
Perhaps for a culture to thrive in international trade it must serve up a caricature of itself.
Do we think this is true of British cinema? Is it inevitable that the twisted-for-US consumption depictions of the UK (almost always S.Eng) we see in many WT films will always do better business than Warp's less glammed-up representation (sumulacra?) of Britain?

Wednesday, June 12, 2013

Joe Queenan: Superhero tentpoles killing cinema?

Queenan argues women are used as mere ornamentation
Highly recommend Joe Queenan's writing - I don't necessarily agree with all of his arguments, but the opinioniated style of it is refreshing and enjoyable (try Confessions of a Cineplex Heckler - selling for 1p on Amazon!)

A subject he's given views on before, he returns here to the issue of the dominance of superhero tentpole franchises (+ other sundry fantasy/sci-fi epics):
As Steven Soderbergh recently complained, these films are sucking the life out of motion pictures, diverting virtually all of the industry's resources into insanely expensive "tentpole" films that supposedly prop up other projects.
In this article he's particularly focussed on nailing the questionable ideology that he sees as underpinning most of these films. Here's an excerpt - do you agree?
This thing is starting to get old. There are too many superhero films: their storylines are all beginning to run together. It is a genre dominated by the thoroughly unoriginal notion that you cannot trust the government. Even when you can trust the government, you cannot trust all of it. And even the branches you can trust aren't much help, because they are incompetent. To save humanity, one must rely on a bootstrap operation headed by a dedicated go-getter and self-starter. At heart, all superheroes are Republicans.
He also addresses the very much secondary, window-dressing or ornamental role of female characters:
In superhero movies, women are almost always accessories. This is true even if they themselves are superheroines. The men do the heavy lifting; the women serve an ornamental function. This is why we are all the way up to Iron Man 3 and Batman 7, but have not seen a Supergirl film since 1984, or a Wonder Woman film ever (supposedly, it is coming this year). The 12-year-old boys for whom superhero movies are made are not interested in women. They may not even be interested in girls. They are certainly not interested in girls with superpowers.
(read the full article)

N.Ireland Hollywood's new go-to location?

Spielberg seems to have really taken to NI, with Game of Thrones and his latest movie shot in NI. The tentpole flick Dracula is the latest. Its more expensive than Eastern Europe but cheaper than mainland Britain.
A report on Radio5 (12th June 2013, 4.50am) highlighted the similarities to New Zealand with its range of landscapes. An advantage over NZ is the compactness of this small nation: crews can be based in Belfast and quickly get to locations across the country, a considerable factor for producers.
The Republic of Ireland has long been a popular location, with aggressive tax breaks. The R5 feature also highlighted NI's skilled film technicians - the ability to locally source a crew is also a key factor.
All of this highlights the importance of government policy and support; NI Screen, the regional wing of the defunct UKFC, has played a key role.
More to follow...

Some links:
NI Screen;
Dec 2011: Gdn on Game of Thrones + new punk film shot in NI;
May 2013: Gdn on The Fall, major new drama on NI 'Troubles';

(Then again, '71 was mostly shot in Yorkshire!)

Monday, May 13, 2013

Brave: Merida sexualised for sequel?

A good illustration of basic points about how ideology permeates even seemingly bland, inoffensive fare such as Disney (though once you begin some wider reading you'd be alerted to the wealth of writing on the ideology behind The Mouse) comes with controversy over the redesigned animated character of Meridia for a pending Brave sequel.
Here's a sample quote from a detailed Guardian article (with illustrative pics + vids) on this:
Chapman, who was replaced by Mark Andrews part way through the production of Brave but maintained a co-director's credit, said Disney had completely missed the point when creating the new version of her creation. "I think it's atrocious what they have done to Merida," she wrote to her local newspaper, the Marin Independent Journal. "When little girls say they like it because it's more sparkly, that's all fine and good but, subconsciously, they are soaking in the sexy 'come-hither' look and the skinny aspect of the new version. It's horrible!
"Merida was created to break that mold," she added. "To give young girls a better, stronger role model, a more attainable role model, something of substance, not just a pretty face that waits around for romance."
Any thoughts on this? Add a comment below.

Movies being adapted for TV series

News of a gathering trend: http://www.guardian.co.uk/culture/2013/may/10/hannibal-lecter-films-adapted-for-tv.

Friday, May 10, 2013

BJD3 cancelled, but novel + musical not?

bridgetjonestheedgeofreason.co.uk still active (just - see below)
UPDATE 2015: Still awaiting confirmation (Wiki)
UPDATE 3RD JUNE 2013: NOVEL OUT, FILM STILL LIKELY? read more.
Surprising (welcome?!) news that the 3rd BJD movie, announced back in 2011, looks set for a delay at best. When it was announced in 2011 there seemed to be considerable audience interest, and prospects looked strong for a hit. With fem-friendly movies like Bridesmaids proving box office gold in the meantime, the timing seemed spot on, but the movie seems to have entered development hell (a term employed by famous producers such as Art Linson to describe movies stuck in the pre-production stage), although the 3rd novel is set for UK and US releases in 2013.

I'd previously blogged on the 2011 announcement here.

Here's the Chicago Sun-Times with the updated news:
Although a third film was said to be in the planning back in 2011, actor Colin Firth today tells the Chicago Sun-Times that plans for another sequel to Bridget Jones's Diary may be some time off.

Friday, April 26, 2013

Screen Yorkshire 2013 £3.5m includes Warp's '71

News that Screen Yorkshire' Yorkshire Content Fund, launched in 2012, has a 2013 budget of £3.5m, investing between £100k to £500k in film, games and TV projects. Its total budget is £15m:
The Yorkshire Content Fund, launched in Feb 2012, will invest £7.5m of European Regional Development Funding into growing TV, film, games and digital business across Yorkshire and Humber. That figure will be matched by a further £7.5m of private investment, bringing the total fund value to £15m.
Much of Screen Yorkshire's money comes from an EU fund, the European Regional Development Fund. Here's SY's chief exec on how the YCF works:
Sally Joynson, Chief Executive of Screen Yorkshire, said: “We’ve had an incredible first year for the Yorkshire Content Fund with TV investments such as Peaky Blinders for BBC2 and The Great Train Robbery heading into production soon for BBC1, along with features such as Warp Films’ ’71, Emu Films’ Catch Me Daddy and Ecosse Films’ Girl’s Night Out. We now have a number of financing structures in place with co-investors that are working very well for the film and TV sectors so I’d urge producers to contact us now with their latest projects so we can continue to invest in the some of the most creative and commercial UK productions.”
Note the Warp Films movie in there: '71. You can discuss the funding of this (production practices) even if it hasn't been shot yet, let alone released (due for a 2014 release according to the IMDB entry). Here's the Wiki info on '71:
'71 is an upcoming film set in Northern Ireland. Written by Gregory Burke and directed by Yann Demange it stars Richard Darmer, David Wilmot, Martin McCann and Charlie Murphy, and tells the story of a British soldier who becomes separated from his unit during a riot in Belfast at the height of the Troubles in 1971. Filming began on location in Yorkshire in April 2013. The film is funded by the British Film Institute, Film4, Creative Scotland and Screen Yorkshire.[1]
Read more from SY's press release here.

Tuesday, April 16, 2013

Are stars vital for cinema success?

The simple answer is yes ... and no!
Most of the big hit movies are to some degree 'star vehicles', but then there are plenty of counter examples too, from Paranormal Activity to Bridesmaids, or Billy Elliot for that matter!
More and more films US and UK films are funded by pre-selling distribution rights to foreign markets, a strategy UK social realist filmmakers such as Ken Loach and Mike Leigh relied upon for most of their careers. In their case, they could pre-sell to European markets where they were held in very high regard as auteur filmmakers. More mainstream films, even at the low budget level, will frequently encounter foreign distributors demanding the presence of some star with appeal in their territory, reinforcing the position of stars as vital to a film's prospects even if the evidence of success is very questionable.
At the tentpole level there is also a yes and no answer: big name stars with wide international crossover appeal help sell the movie, and their appearances on major TV shows across different territories/markets, their presence at red-carpet openings, usually helps generate buzz. However, technology can be just as big a factor: Avatar wasn't reliant on big names but rather the combination of groundbreaking CGI/SFX and the brand of director James Cameron, just as Michael Bay's name and the associated guarantee of lots of spectacular explosions that the producer of such successful bilge as the Transformers franchise brings is at least as important as any star name attached.
Here's a few links for further reading on this - useful for reflecting on your own target audience too.

Michael Bay gets narked at Transformers star slagging off the movie!
After enduring the unenthused gripes of his two leads, Shia LaBeouf and Megan Fox, Bay has apparently been forced to his breaking point by the recent comments from Hugo Weaving, who called his voice-acting gig as Transformers villain Megatron a "meaningless" job that he "didn't care about."
EC McMullen Jr gets rather cross at the very idea that stars sell pictures, specifically horror...
Two major factors will sell your genre movie to the fans. One is someone and something they've never seen before (so if you're dry-humping NIGHT OF THE LIVING DEAD, ALIEN, or SAW, you lose). Two is fan recognition. Fans are more apt to go to a movie made by a director, writer, or producer (even a freaking

Universal launches $35k Prima Cinema: $500 tickets!

Prima Cinema has teamed with Hollywood studio Universal to offer the new service, which is targeted at super-rich film stars and other celebrities. The $35,000 price tag covers a digital box allowing movies to be delivered via the internet: once downloaded, they can be viewed just once at a cost of $500. Prima inspects every client's home cinema to ensure there are no more than 25 seats, so the service cannot be used to set up a commercial cinema business.
Universal is the only major studio currently offering its movies via Prima, but it is hoped others will follow suit if the service is found to be commercially viable. Upcoming films which will be available to view at home on the same day as their US cinema release include the Tom Cruise sci-fi thriller Oblivion as well as past titles such as Les Misérables, Identity Thief and Admission.
Universal is confident its latest strategy to combat the effects of online and home cinema on box office will reinforce its revenues - and it does seem a smart move. Basically, they're catering for the wealthy by offering $35,000 equipment that allows new releases to be viewed at home for $500 a pop. By 'home' they mean multi-million pads with space to accomodate a mini-cinema (up to 25 seats). The film is streamed, the latest use of digital distribution. They can verify that users don't seek to abuse the service with multiple screenings and ticket selling. See below for more info, from this article.

$35,000 kit allows super-rich to watch films at home on day they are released

Hollywood studio Universal is first to offer the service, aimed at film stars – with each viewing costing $500
Jurassic Park film, 1993
Home truths … a scene from Jurassic Park. Owners of the Prima Cinema equipment can see the 3D version at home this weekend. Photograph: MCA/Everett/Rex

The experience filmgoers have been waiting for since the dawn of Hollywood has arrived: the chance to see new releases at home on the same day they hit cinemas. There is, however, a catch: to view Jurassic Park 3D this weekend you will first need to install projection equipment costing $35,000 (about £23,000), while each viewing costs $500 a pop (£330).

Digitisation and the piracy debate

TBC
Is the piracy debate overplayed by the film industry?
Are the ads starting every DVD which link film piracy with organised crime likely to impact on youth - or perhaps the alarmist message is aimed at politicians, not consumers? Then there is the Industry Trust for Intellectual Property Awareness £5m campaign, Moments Worth Paying For (backed up with a UKFC/National Lottery funded website, "findanyfilm.com", which locates legal DVD/download links for any film. [source]
Its also arguable that the legal moves against the likes of Kickass Torrents are tokenistic.
Look more closely at what is being pirated - its the Hollywood productions; only highly marketed British productions are likely to appear on the likes of Torrent sites (the likes of a Loach movie is unlikely to attract many 'seeds'!). [source]
Some users feel justified in pursuing piracy given the distribution strategies of the majors: only sending cinema prints to the UK after the US run has finished (the rare exceptions are films like Avatar which are given an incredibly expensive worldwide release). Plus, many British films simply won't make it to cinema screens. Then there's the pricing of cinema tickets, and the increasingly poor cinema experience, blighted by smartphone wielding youth. Cineworld's targetting of 35-44+ through
luxury food etc suggests an alternative strategy to lawsuits, as do the wave of streaming and download options becoming available.