Monday, October 23, 2017

NETFLIX ARE DISRUPTERS challenging stale Hollywood hegemony?

To paraphrase Tony the Tiger, purveyor of dodgily sugary breakfast fare, they're GGGGRRRREEAT! Netflix that is, according to an Oscar-tipped director who couldn't get her movie picked up by any of the studios for distribution but found Netflix willing to overpay (her words!) $12.5m for the rights.

This is a great quote which gets to the heart of the notion of the disruption (a business term denoting the impact on traditional business practices of the ongoing processes of digitisation):

“Netflix are representative of what Hollywood used to be,” she continues. “[Hollywood] used to take risks, it used to be about discovery and now it’s about profit, it’s about foreign sales value, so I think Netflix are disrupters and maybe they will shake up the system and get the studios back to making original interesting things. Back to discovering new actors and not just hiring the same three actors over and over again.”

Meet the new hotshots of American film-making

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