Wend Intl trailer;
WorldsEnd UK site;
Quite simply bringing together some of the material on here on these...
WT use game to market Paul - play it here.
might add more...
WARP'S £48K LE DONK
This is both a good example of how low budget Indies can compete ... and an illustration of how much more Warp could/should be doing when promoting their films, even if that is the job of the distributor!!!
In this case, Le Donk was self-distributed in the UK, with a VoD (convergence!!! digitisation!!! proliferation!!!) US release. Below is a screen recording browsing the Warp web page for this
The page did offer the opportunity to send 'an exclusive Le Donk... Christmas card' ... but the link is dead now ... AND just look at the 'latest' news (I checked again May 2015!) ... its on Tyrannosaur!!! If Chris Anderson's long tail theory is to work surely they need to try harder with the online marketing?!
|US VoD link and a dead link to some smart online marketing|
|This sums up the issue with Warp's online marketing - too little effort!!!|