This blog explores US influence (financial + cultural), Anglocentric (ie, primarily English) representations, digitisation, ownership, industry developments, audience, media theories, tracking key news + events, with Film/Media A-Level/undergrad students + educators in mind. Examples often include Sheffield's Warp (Indie) and London/LA-based Working Title (NBC-Universal subsidiary), ie This is England/Four Lions v Bridget Jones/Green Zone! Please acknowledge the source/blog author: Mr D Burrowes
Thursday, December 09, 2021
Thursday, November 11, 2021
Tuesday, August 10, 2021
DC MARVEL supervillains to creators? How they avoid sharing their billions
Sunday, May 09, 2021
CONVERGENCE - SMARTPHONE CAMERA FILMS GET NEW FESTIVAL
Wednesday, April 28, 2021
WT latest franchise The Borrowers
Friday, February 26, 2021
How $100m tentpoles make money!
$100m+ budget movies are known as tentpoles for a simple reason: no company can afford too many consecutive flops at this level.
So why, as Elberse argues they all should, do the big 5 all focus on tentpole or (as Elberse calls them) blockbuster productions?
Remember too that the prints & marketing spend is typically about the same as the production budget which is why, with cinema's cut factored in, box office needs to hit triple the production budget to start making money!!
This excellent stephenfellows feature breaks it down.
So - the true costs of a $100m tentpole actually go MUCH higher.
How on earth do they make money then?!
Well, these days they have a wide range of revenue sources and distribution/exchange outlets.